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About me

Global experience.Costa Rican focus.

I spent over seven years getting global corporations featured in the media. Now, I bring that same level of PR and media strategy to local brands.

Universidad Latina de Costa Rica CCK (Comunicación Corporativa Ketchum) Independent since 2023

I work with clear, honest communication and focus entirely on real results. That is why award-winning Costa Rican brands trust me to tell their stories.

I studied Public Relations and Applied Communication at Universidad Latina de Costa Rica. Later, I spent over seven years managing PR and paid media at CCK (Comunicación Corporativa Ketchum), the Central American partner of Ketchum Inc., a leading global network.

There, I worked with clients of every size: from solo startup founders to multinational companies. The discipline that global brands demand, such as tracked coverage and measurable value instead of vanity metrics, is the exact standard I bring to my clients today.

In 2023, I chose to go independent. The local brands that make Costa Rica interesting deserve the same quality of work as the multinationals, and I would rather sit at their table. Today, I work with a selective group of clients, including the country’s two top restaurants, a major music festival, and standout wellness, wellbeing, and luxury brands.

Talk to me

Karen Flores
Karen Flores at a client event
Degree

Universidad Latina de Costa Rica

Public Relations and Applied Communication (Completed in 2015).

7 years

CCK (Comunicación Corporativa Ketchum), the Central American partner of Ketchum Inc.

Over seven years managing PR and paid media at Ketchum's Costa Rica office, a leading global communications network. Worked with clients ranging from local startups to multinational giants.

2023

Independent consulting

I work directly with ambitious local businesses, managing their PR, social media, advertising, and creator collaborations.

Today

Selective partnerships

I have kept my client list small to focus on quality. I have managed PR and media campaigns for Costa Rica's two highest-ranked restaurants, a major international music festival, and select wellness, wellbeing, and luxury brands.

Say hello

Let's talk about your business.

Whether you have a specific project or just want to discuss your ideas, send me a message and we will go from there.